Flavour Village is a young Madrid-based company focused on creating high-quality food products for today’s fast-paced lifestyle. For its first product, KaiTé, a drink designed to bring a new approach to the way tea is prepared and consumed in Spain, the project covered both logo and packaging design.

The identity needed to feel natural, fresh and accessible without relying on the usual category clichés. Developed in close collaboration with the Flavour Village team, the visual system brings together shapes, textures and colour to stand out on the shelf while giving the brand room to grow across different versions, always keeping the product’s quality and affordability at the core.