Bodegas Pomar
Cheers to the good life.
Bodegas Pomar is one of Venezuela’s leading wine producers, with a brand built around quality and memorable experiences for over 30 years.
For this campaign, a simple analogy became an invitation to enjoy and celebrate. The concept was developed through a refined yet approachable visual language, balancing the brand’s premium character with the warmth and spontaneity of the occasion.
Bodegas Pomar
Cheers to the good life.
Bodegas Pomar is one of Venezuela’s leading wine producers, with a brand built around quality and memorable experiences for over 30 years.
For this campaign, a simple analogy became an invitation to enjoy and celebrate. The concept was developed through a refined yet approachable visual language, balancing the brand’s premium character with the warmth and spontaneity of the occasion.
Bodegas Pomar
Cheers to the good life.
Bodegas Pomar is one of Venezuela’s leading wine producers, with a brand built around quality and memorable experiences for over 30 years.
For this campaign, a simple analogy became an invitation to enjoy and celebrate. The concept was developed through a refined yet approachable visual language, balancing the brand’s premium character with the warmth and spontaneity of the occasion.
Role:
Art direction / Graphic design
Tools:
Illustrator / Photoshop
Credits:
Project developed at 141 Worldwide, part of Ogilvy.
Role:
Art direction / Graphic design
Tools:
Illustrator / Photoshop
Credits:
Project developed at 141 Worldwide, part of Ogilvy.
Role:
Art direction / Graphic design
Tools:
Illustrator / Photoshop
Credits:
Project developed at 141 Worldwide, part of Ogilvy.